To unite the community behind one Profile Picture (‘PFP’) collection to raise funds for NGO’s that are helping those that need it most globally. The first collection will be aimed at helping those in Ukraine, as well as those in Yemen and Afghanistan. The idea is simple, buy the bee, post it on social media and become part of the Beegens.
The target raise is $1,000,000.
Initially the Beegens will support Save the Children UK, UNICEF, and International Red Cross and their efforts on the ground. To maximise impact, a formal partnership would need to be established. The Beegens would like to offer benefits of ownership and any benefit that an NGO can offer such as personal thank you, exclusive blogs etc would aid in the sale of the Beegens.